6Theory Media is a marketing and consulting company for businesses. We plan and run your marketing, advise your team, and manage your social media day to day — and we run our own businesses too, so every playbook is proven in our own P&L first.
Built by the team behind globally scaled media brands, including allkpop and tokyohive
Posting and hoping. Random content, boosted posts, no plan across channels. Nothing compounds.
A post here, an ad there, a campaign nobody connects. Channels run in silos, so spend never adds up to growth.
Spend with no scoreboard. Views and likes reported like results, while budget never becomes a revenue channel.
Brand strategy, campaigns, and advertising across digital, social, content, and live commerce — planned and run as one system, not scattered one-off efforts. Creative and design are built in, so campaigns ship looking as good as they perform. And when a campaign needs merch, we print it in-house through our own studio, Threadmates.
An operator's eye on your business: marketing audits, growth strategy, and retained advisory — including US–Korea cross-border counsel from the team behind allkpop. Home of GrowthOS, our performance system. Every program measured, every move ranked.
We run your social so you don't have to: content, posting, and community across TikTok, Instagram, YouTube, and Facebook — managed daily by the team that operates allkpop's social presence. Active, on-brand, and accountable to results.
Most agencies sell activity. We focus on revenue. Founded by a top LIVE gifter with real insight into what drives growth — the same team built allkpop from a startup into a global K-pop media brand, and sold it.
Most agencies give you vibes and encouragement. We track performance on every campaign — scored, sourced, and turned into a ranked action plan. GrowthOS was built inside our LIVE business, where feedback is instant; we apply the same discipline to every client program.
Sample program score — every campaign graded the same way.
Performance scores across reach, engagement quality, conversion, and retention — plus traffic-source intelligence that shows exactly which audience converts, and reports in the language our partners think in.
The global K-pop media brand we built from a startup into an international audience business — and sold. For years we also owned and operated tokyohive, its Japanese sister brand. Proof we can build brands and audiences at scale, not just market them.
Our in-house print studio in River Edge, NJ. When a campaign needs merch — tees, hoodies, event gear — we design and print it under our own roof, so a brand campaign can go from concept to physical product with no third-party print vendor in the middle.
A performance-driven creator agency that grows and monetizes TikTok LIVE hosts.
We analyze your brand, market, and goals.
Strategy, creative direction, channels, and timeline.
We launch the program with GrowthOS tracking.
Measured every session — scaled on what the data proves.
Brands, media companies, and businesses that want their marketing run like an operation, not a series of one-off posts. If you sell to consumers and your marketing feels scattered, we're built for you.
As much or as little as you need: full marketing programs, day-to-day social media management, or consulting alongside your in-house team. Start with one; expand as the reporting proves out.
Projects for defined work — campaigns, launches, audits — and monthly retainers for ongoing marketing and social management. Advisory is also available on its own, for teams that mainly need direction.
Scoped after a short discovery call, based on the work involved — no public rate card, because no two programs are the same. You'll see the full scope and cost before anything starts.
Discovery call first, then a scoped proposal. Once approved, kickoff is quick: our process runs Audit, Blueprint, Build & Launch, so the early work is structured from week one.
We operate what we advise. For years we were owners and operators ourselves — we built and sold allkpop, operated tokyohive, and today run a print studio (Threadmates) and a TikTok LIVE agency — so our playbooks are proven in our own businesses first, and every program is measured with GrowthOS, our performance system.
Tell us what you're building and where you want to grow. If we're the right fit, we'll reply with next steps — and if we're not, we'll tell you that too.